ADi News2015-09-17 07:24:26
MBDA to Market BAE Systems' APKWS Laser-guided Rocket in Europe
BAE Systems, Inc. today announced an agreement with MBDA to support marketing efforts for the Advanced Precision Kill Weapon System (APKWSTM) laser-guided rocket. Under the terms of the agreement, MBDA will lead marketing efforts for the BAE Systems, Inc. APKWS rocket in Europe.
"MBDA's position as a prime weapon systems integrator in Europe, and the existing relationship between BAE Systems and MBDA, made this agreement a natural fit," said David Harrold, director of precision guidance solutions at BAE Systems, Inc. "As part of a global campaign, we anticipate this joint marketing effort will create a channel to meet the increasing demand from the European market for the APKWS rocket."
The APKWS system is a mid-body guidance section fitted between the motor and the warhead, transforming a standard unguided 70 mm (2.75 in) munition into a precision laser-guided rocket to provide warfighters with a low-cost surgical strike capability. This highly innovative approach requires no modifications to the rocket, launch platform, or fire control/launcher system and allows militaries to leverage existing infrastructure and munitions investment.
"The APKWS rocket offers our customers high precision at a low cost," said Paul Mead, group business development director at MBDA. "The system is suitable for a wide range of rotary and fixed wing platforms and complements our existing portfolio."
BAE Systems, Inc. today announced an agreement with MBDA to support marketing efforts for the Advanced Precision Kill Weapon System (APKWSTM) laser-guided rocket. Under the terms of the agreement, MBDA will lead marketing efforts for the BAE Systems, Inc. APKWS rocket in Europe.
"MBDA's position as a prime weapon systems integrator in Europe, and the existing relationship between BAE Systems and MBDA, made this agreement a natural fit," said David Harrold, director of precision guidance solutions at BAE Systems, Inc. "As part of a global campaign, we anticipate this joint marketing effort will create a channel to meet the increasing demand from the European market for the APKWS rocket."
The APKWS system is a mid-body guidance section fitted between the motor and the warhead, transforming a standard unguided 70 mm (2.75 in) munition into a precision laser-guided rocket to provide warfighters with a low-cost surgical strike capability. This highly innovative approach requires no modifications to the rocket, launch platform, or fire control/launcher system and allows militaries to leverage existing infrastructure and munitions investment.
"The APKWS rocket offers our customers high precision at a low cost," said Paul Mead, group business development director at MBDA. "The system is suitable for a wide range of rotary and fixed wing platforms and complements our existing portfolio."
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